"I've run my business for 8 years without stopping to think about the business side. Three sessions in and everything feels clearer."
You know your trade. We teach you everything else — marketing, sales, operations, AI, and the business fundamentals most owners never get formally shown. In plain English. Built for your business. Designed to be used immediately.
A look inside the Boardrooms experience — what we cover, how sessions run, and what you walk away with.
Business owners know their trade or service — this isn't about that. We're here to show you the tips and tricks to build the other aspects of your business, and where many other businesses go next, outside your work day.
We break it down — from branding to operations to pricing strategies, marketing and awareness. Everything that isn't your job. With experience dealing with the marketing of thousands of businesses just like yours, we offer an inexpensive way to understand your business better.
Learning to market on their own
Winning higher volume of clients at higher values
Access to the information needed to grow — without expensive ongoing agencies
Throughout the program we build real assets for your business. Everything is explained in plain English, documented clearly, and designed so you can run it yourself — no ongoing reliance on agencies or consultants.
Everything is designed to be implemented immediately.
Each session covers one core area of your business — taught by a working specialist, with hands-on output built for your specific business every week.
See how customers actually find, choose, and stay with businesses. Stop guessing — start understanding the full growth system that works for service businesses like yours.
Where and how your customer finds and chooses you. Marketing channels that work for your industry — Meta, Google Ads, and other options analysed for your trade.
How to build packages and prices that win business. Quote templates, offer building, and creating ongoing commitment from customers — designed live for your trade.
Where to find your data and how to know if it's working. Ads and Google numbers for your business, Excel basics, and performance tracking without a degree.
Get better at converting leads. Sales scripts created live and frameworks made for your industry to close more leads faster. CRM demo and setup included.
Building calendars, scheduling, prioritisation, basics of bookkeeping, quoting, follow-ups, email templates, and asking for reviews — made practical for your workday.
How to find people, rather than being found. How to get business moving when things are quiet — and how to hunt work rather than wait for it.
The AI tools saving the most time for service business owners right now — content creation, customer communication, scheduling, and workflow automation. No tech background needed.
When to hire, what to delegate, how to increase lead flow, long-term strategy, and how to evaluate your own success honestly and without noise.
Collating every bit of information into one reference point, reviewing your progress, and building a clear plan for what comes next after the program ends.
Every week follows the same proven structure so you leave with real output, not just notes.
Slides and documents with the technical information for that week's topic — taught by a working specialist in their area.
1:1 time going over how the content applies to your specific business — and how to implement it that week, not someday.
Separate into small groups and execute on the content together — with non-competing business owners who give you honest feedback.
We're looking for our founding cohort — and want to know what's most important to you. Initial intake pricing is heavily discounted. Bring a friend to any package and you'll both save an additional 20%.
One 2-hour session. Choose whichever class resonates most with your goals and join us in the room.
Pick any 5 sessions and come along. Choose the topics most relevant to where your business is right now.
Start through finish. The full program — every topic, every hands-on session, every asset built for your business.
Bring a friend to any package — you'll both receive an additional 20% off the package you choose.
We review every application personally to keep cohorts to one operator per industry. If your industry is available, you'll have confirmation inside 24 hours.
Prefer to call and book directly?
0413 672 403
"I've run my business for 8 years without stopping to think about the business side. Three sessions in and everything feels clearer."
"The Google review strategy alone was worth the price of admission. We went from 12 reviews to 67 in six weeks just by following the system they built with us."
"Finally someone explained marketing in a way that made sense for my trade. I left week two with a social plan I've used every week since."
"Having non-competing business owners be brutally honest with you is incredibly valuable. The room is the best part."
"The AI session blew my mind. I'm saving about 6 hours a week on things I used to do manually. Wish I'd known this two years ago."
Service-based businesses across any industry — trades, professional services, health and wellness, hospitality, fitness, legal, accounting, consulting, and more. We limit to one business per industry per cohort to protect your commercial edge.
Not at all. Everything is explained in plain English and demonstrated live. You walk away able to do this yourself — without needing ongoing agencies or consultants.
We'll tell you immediately and offer a priority spot in the next cohort at the same rate. We don't oversell rooms — your commercial edge in the room is the whole point.
Yes — single sessions ($150 + GST) and 5-session packs ($600 + GST) are available. Choose the topics most relevant to where your business is right now. The full 10-week program is the best value.
Bring a friend to any package and you'll both receive an additional 20% off the package you've chosen. They can be in any industry not already taken in the cohort.
If by session three you haven't made at least one real change to your business, we refund your full cohort fee — same-week processing, no awkward conversations.
In person in Melbourne. The specific location is shared with confirmed applicants. Sessions run weekly for 10 weeks — day and time confirmed with the cohort before the program begins.