You know your why. We'll help with the how — marketing, sales, operations, AI, and the business fundamentals most owners never get formally shown. In plain English. Built for your business. Designed to be used immediately.
A look inside the Boardrooms experience — what we cover, how sessions run, and what you walk away with.
Business owners know their trade or service — this isn't about that. We're here to show you the tips and tricks to build the other aspects of your business, and where many other businesses go next, outside your work day.
We break it down — from branding to operations to pricing strategies, marketing and awareness. Everything that isn't your job. With experience dealing with the marketing of thousands of businesses just like yours, we offer an inexpensive way to understand your business better.
Learning to market on their own
Winning higher volume of clients at higher values
Access to the information needed to grow — without expensive ongoing agencies
Throughout the program we build real assets for your business. Everything is explained in plain English, documented clearly, and designed so you can run it yourself — no ongoing reliance on agencies or consultants.
Everything is designed to be implemented immediately.
Each session covers one core area of your business — taught by a working specialist, with hands-on output built for your specific business every week.
See how customers actually find, choose, and stay with businesses. Stop guessing — start understanding the full growth system that works for service businesses like yours.
Where and how your customer finds and chooses you. Marketing channels that work for your industry — Meta, Google Ads, and other options analysed for your trade.
How to build packages and prices that win business. Quote templates, offer building, and creating ongoing commitment from customers — designed live for your trade.
Where to find your data and how to know if it's working. Ads and Google numbers for your business, Excel basics, and performance tracking without a degree.
Get better at converting leads. Sales scripts created live and frameworks made for your industry to close more leads faster. CRM demo and setup included.
Building calendars, scheduling, prioritisation, basics of bookkeeping, quoting, follow-ups, email templates, and asking for reviews — made practical for your workday.
How to find people, rather than being found. How to get business moving when things are quiet — and how to hunt work rather than wait for it.
The AI tools saving the most time for service business owners right now — content creation, customer communication, scheduling, and workflow automation. No tech background needed.
When to hire, what to delegate, how to increase lead flow, long-term strategy, and how to evaluate your own success honestly and without noise.
Collating every bit of information into one reference point, reviewing your progress, and building a clear plan for what comes next after the program ends.
Every week follows the same proven structure so you leave with real output, not just notes.
Slides and documents with the technical information for that week's topic — taught by a working specialist in their area.
1:1 time going over how the content applies to your specific business — and how to implement it that week, not someday.
Separate into small groups and execute on the content together — with non-competing business owners who give you honest feedback.
Whether you want to dip in, go all in, have it done for you entirely, or just stay connected to the community — there’s an option that fits where you’re at right now.
Choose any sessions from the program. Pick the topics most relevant to where your business is right now and come along to those.
Come to as many sessions as you’d like across the full program. Maximum flexibility, maximum value — get everything the room has to offer.
I come into your business and embed everything. Hands-on implementation across every system, tool, and process — built directly into how your business actually runs.
Stay connected after the program. Monthly newsletter, case studies, an interactive group with other business owners, and referrals generated through the network.
40% off every package for this intake — 50% off if you bring a friend along.
We review every application personally to keep cohorts to one operator per industry. If your industry is available, you'll have confirmation inside 24 hours.
Prefer to call and book directly?
0413 672 403
"Working with Brad was one of the most valuable experiences of my career. Not only was Brad a highly effective manager who led with clarity and purpose, but an incredible coach and mentor who truly invested in my growth. Anyone would be lucky to have him in their corner."
"Brad brings a rare combination of creativity, strategic thinking, and true integrity to everything he does. He’s not just wise but deeply cares about people, teams, businesses and clients. Brad isn’t just someone who delivers results — he’s a trusted advisor in the truest sense."
"Brad has extensive knowledge of sales and sales management, leading large teams towards high performance. He has a natural ability to exude leadership that goes beyond his job title. I worked with Brad for 10 years and am blessed to count him as a mentor in both my professional and personal life."
"I have had the great pleasure of working alongside Brad for over 15 years. What truly sets Brad apart is his rare combination of practical experience and deep strategic thinking. His counsel has always been insightful and actionable — grounded in real-world application, not just theory."
"I have known Brad for 20 years and worked on numerous projects together. He is astute, a great listener, and an excellent communicator at all levels of business. He has a great ability to follow up and close out tasks — I can only wish him every success."
"Matt played a major role in our success as a group, working on data cleaning and visualisation. What impressed me was his ability to contribute so much to the project while simultaneously completing another course. I look forward to working with Matthew on future projects."
"Matthew not only led the team to achieve impressive results but was also able to compile a list of high prospect potential clients in a limited time. It’s without hesitation that I recommend Matthew — he will be an asset to any company."
"Matthew displayed excellent leadership and communication skills during our project. He created the meeting agenda and co-ordinated the flow of conversation during our weekly meetings. He motivated and helped every group member to organise and deliver."
"Matt and I worked collaboratively on an analysis of Bitcoin and Ethereum mining energy usage. Matt works hard, organises effectively and played an integral part in pulling the project together."
Service-based businesses across any industry — trades, professional services, health and wellness, hospitality, fitness, legal, accounting, consulting, and more. We limit to one business per industry per cohort to protect your commercial edge.
Not at all. Everything is explained in plain English and demonstrated live. You walk away able to do this yourself — without needing ongoing agencies or consultants.
We'll tell you immediately and offer a priority spot in the next cohort at the same rate. We don't oversell rooms — your commercial edge in the room is the whole point.
Yes — the Up to 5 Sessions package ($900 + GST) lets you choose the topics most relevant to where your business is right now. The Up to 10 Sessions package ($1,200 + GST) gives you access to everything the room has to offer.
Every package is 40% off for this intake. Bring a friend along to any package and that goes up to 50% off for both of you. They can be in any industry not already taken in the cohort.
A monthly newsletter, monthly case studies, an interactive group with other business owners so you can see what's working for them, and a network that generates referrals back to your business. It's $79 + GST a month on its own, or $49 + GST a month when added to any other package.
In person in Frankston and the surrounding areas. The specific location is shared with confirmed applicants. Sessions run weekly for 10 weeks — day and time confirmed with the cohort before the program begins.